Step 1 – Interview Client to understand products and/or services being marketed

Step 2 – Identify primary geographic target market areas

Step 3 – Identify keywords and/or keyword phrases used to locate the products and/or services online

Step 4 – Review competition

Step 5 – Outline Website Navigation and Content Strategy

Step 6 – Develop content for web pages determined in Step 5 above

Step 7 – Construct website based on strategy determined in Step 5 above

Step 8 – Optimize all web pages for search engines

Step 9 – Submit new or updated website to Google for indexing

Step 10 – Monitor, evaluate and adjust website as needed for desired online visibility